Demands of Analytics

We believe that businesses have institutionalized BI/DW and that the next wave of business value will come from deep analytics. With the data growth of sub-transactional data (RFID, Ticks for Financial, Smart Meters, GPS, etc) and social media in mind, we’ve built our company and products to help businesses embrace the largest of analytics environments by allowing “unrestricted ad hoc access” to the data. This enables our customers to use SQL to dominate the next growth cycle by being smarter than their competitors